News and tips from online marketing

AI agents – why a universal solution is not enough for you

Why is it important for customers to be able to find you (and rate you)

How is your website structure organized?

Stop perceiving a website as a necessity!

How do you approach portfolio presentations?

How can a well-crafted project present your expertise and attract a specific client segment?

AI as a tool for creative graphics

AI as a game changer for website design

10 Steps to Building a Successful Website in 2025

Creating a website is not just about design or code—it’s about aligning business goals with user needs and building a digital presence that performs. Here are 10 essential steps to guide you through the process.

The Difference Between a Custom Website and a Template Website

Creating a custom website and building a website using templates are two approaches that differ significantly. A custom website is developed from the ground up and is highly tailored to the specific requirements and needs of the client. In contrast, a template-based website is built on an existing design template, which is then adjusted and modified to fit the client’s needs.

Who is a UX Web Designer?

The main role of a UX web designer is to create, analyze, design, and optimize the user experience. Their work is most crucial in the initial phase of a project, where data is first collected and then used to design the website itself. This stage is a key step not only for the graphic designer but also for the copywriter and the web developer. The primary responsibility of a UX designer is to determine what steps a company should take to achieve its goals while ensuring customer satisfaction.

Want a Faster Website? Try WebP format

According to marketing influencer Krista Neher, the human brain can process visual information up to 60,000 times faster than text. Images therefore play a key role — they add aesthetic value to a website, enhance credibility, and encourage visitors to stay longer. However, they also come with challenges. High-quality visuals usually take up more data space and can significantly slow down page loading, which directly impacts both user experience and SEO.